Senior Marketing Coordinator
Pavago
Cape Town, Western Cape
Job description
Senior Marketing Coordinator (Executive Support, Social Media & CRM Operations) – Remote****Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours (PST Required)
About the Role At Pavago, one of our clients is hiring a Senior Marketing Coordinator to support executive operations, marketing execution, content coordination, and program administration in a fast-moving entrepreneurial environment.
This is not a strategic marketing leadership role.
This is a highly execution-focused position built for someone who thrives in structured but fast-paced environments and enjoys keeping systems, content, communication, and workflows organized and moving forward.
You’ll work closely with leadership across:
- Marketing operations
- Social media execution
- CRM management
- Content coordination
- Program administration
- Executive support
If you’re highly organized, proactive, detail-oriented, and strong at follow-through — this role is built for you.
*What You’ll Own**Executive & Operational Coordination Support day-to-day executive and operational workflows
- Manage:
-
- Calendars
- Scheduling
- Administrative coordination
- Communication workflows
- Calendars
- Maintain organized task trackers and project management sheets
- Ensure deadlines, follow-ups, and operational details are completed accurately
- Identify workflow inefficiencies and proactively flag issues
Marketing Execution & Social Media Management* Create, schedule, and publish content across:
-
- LinkedIn
- Community platforms
- LinkedIn
- Manage:
-
- Engagement
- Direct messages
- Community interaction
- Engagement
- Monitor social media performance and maintain organized reporting
- Support setup and monitoring of:
-
- Advertising campaigns
- Program promotions
- Event campaigns
- Advertising campaigns
Content Creation & Digital Assets* Edit and produce:
-
- Short-form videos
- Social media graphics
- Marketing assets
- Short-form videos
- Organize and format:
-
- Workbooks
- Guides
- Scripts
- Cheat sheets
- Program materials
- Workbooks
- Ensure brand consistency across all platforms and content
Email Marketing & CRM Operations* Build and manage workflows in:
-
- GoHighLevel (GHL)
- CRM systems
- Email automation tools
- GoHighLevel (GHL)
- Execute:
-
- Outreach campaigns
- Follow-up sequences
- Participant communication
- Outreach campaigns
- Maintain clean CRM records and organized pipeline tracking
- Ensure no leads or participant follow-ups are missed
Program & Membership Administration* Organize digital program materials and member resources
- Track participant progress and communication
- Support onboarding and administrative coordination
- Troubleshoot minor technical issues across online platforms
Research, Lead Generation & Digital Support* Conduct research to build:
-
- Ideal Client Profiles (ICPs)
- Prospect lists
- Lead generation data
- Ideal Client Profiles (ICPs)
- Support outbound outreach and marketing initiatives
- Assist with:
-
- Minor website updates
- Account setup
- Reporting and documentation
- Minor website updates
What Success Looks Like* Social media content is consistently published on time
- CRM records and email workflows remain clean and organized
- No missed follow-ups across leads or participant communication
- Program materials stay updated and professionally organized
- Leadership can rely on accurate execution and operational follow-through
- Community engagement and responsiveness remain high
What Makes You a Strong Fit* Highly organized with exceptional attention to detail
- Strong executor who follows through consistently
- Comfortable balancing multiple workflows simultaneously
- Proactive and self-managed in remote environments
- Strong communicator with professional written English
- Calm and reliable in fast-moving entrepreneurial environments
**Requirements (Must-Have)*Experience Proven experience in:
-
- Executive assistance
- Marketing coordination
- Operations support
- Digital marketing operations
- Executive assistance
- Experience supporting:
-
- Founders
- Coaches
- Entrepreneurial businesses preferred
- Founders
Core Skills* High proficiency in:
-
- Google Workspace (Docs, Sheets, Drive, Calendar)
- Experience using:
-
- GoHighLevel (GHL)
- CRM systems
- Marketing automation platforms
- GoHighLevel (GHL)
- Proficiency in:
-
- Canva
- Veed
- OpusClips
- Video editing tools
- Canva
- Strong understanding of:
-
- LinkedIn
- Community engagement workflows
- LinkedIn
- Excellent written English communication skills
- Strong multitasking and organizational abilities
Nice to Have* Experience managing:
-
- Online programs
- Membership communities
- Coaching businesses
- Online programs
- Familiarity with:
-
- Email marketing
- Lead generation systems
- Funnel workflows
- Email marketing
- Basic understanding of:
-
- Paid ads
- Landing pages
- Website updates
- Paid ads
What a Typical Day Looks Like* Schedule and organize executive workflows
- Publish and manage social media content
- Respond to community messages and engagement
- Build and manage CRM/email workflows in GoHighLevel
- Organize program materials and digital assets
- Support outreach campaigns and lead tracking
- Edit short-form video and marketing content
- Maintain clean documentation and operational systems
In short: you keep marketing operations, executive coordination, content workflows, and communication systems running smoothly and efficiently.
Key Metrics (KPIs)* Consistent and timely content execution
- CRM accuracy and pipeline organization
- Email workflow reliability and follow-through
- Community engagement responsiveness
- Organized digital assets and documentation
- Leadership confidence in operational execution and support
Why This Role Stands Out* High-ownership role with direct impact on daily operations
- Opportunity to work closely with leadership and entrepreneurial businesses
- Strong exposure to:
-
- Marketing operations
- CRM systems
- Content workflows
- Community growth
- Executive coordination
- Marketing operations
- Growth opportunities into:
-
- Marketing Operations Manager
- Executive Operations Lead
- Program Manager
- Digital Operations Manager
- Marketing Operations Manager
Interview Process* Initial Screening Call
- Marketing & Systems-Focused Interview
- Practical Task (Content or Workflow Exercise)
- Final Interview
- Internal Review & Approval
- Offer & Onboarding
Apply Now If you:
- Thrive in execution-focused environments
- Love keeping systems and workflows organized
- Enjoy supporting fast-moving businesses behind the scenes
- Take ownership of details, communication, and follow-through
This is a strong opportunity to grow across marketing operations, executive support, and digital coordination.
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